When developing your product think of ways to accelerate your growth by taking advantage of Trends.
There are 4 types of Trends:
- Technology
- When a new platform or product is introduced
- The Apple Watch was a new platform for developers to create apps
- Social
- Change in customer priorities or values
- With cross-fits popularity there was an increase more were eating a paleo based diet
- Many people took advantage of the new paleo label
- Regulatory
- Law introduced or removed
- Weed example
- Socioeconomic
- Shift in demographics or change in wealth distribution
- Ex. China tourists - new products targeted to Chinese tourists as the booming China economy creates wealthier people that travel
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